Social media influencer Anuj Kumar Bajpai from Unnao, Uttar Pradesh has demonstrated how social media can be used to create a positive impact. This young 26-year-old is present and active on all the major social media platforms and commands a huge fan and follower base. Anuj Kumar was driven by the zeal to contribute towards the well being of society and the community at large. 

He soon realized the wide reach that his social media following had, and decided to use those very platforms to reach out to a large section of the audience and people. He consciously chose to amplify public service messages and good causes through this highly effective medium of social media. Most of the messages that find a place on his social media, are placed to create the much-needed awareness about a worthy cause.